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Global changes impact businesses

brenda jones barwick

From a traditional industry in disruption to a slowing economy in a South American country, a panel of agency owners discussed challenges facing businesses at the PROI Worldwide international conference in Quebec City. In the scenarios presented, indicators were present when appropriate actions could have been taken early on, before the challenge grew into something that significantly impacted the company.

At that point, the solutions included right-sizing teams, restructuring an organization, increasing client services and improving and streamlining internal processes. A common thread among the panelists was transparency of the challenge with employees who will rally around the company.

Brenda Jones Barwick, APR, Jones PR

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